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Voting Kicks Into High Gear for indiePub Game’s Independent Game Developer Competition

CINCINNATI-( Business Wire )-

Zoo Entertainment, Inc. (NASDAQ CM: ZOOG), a leading developer and marketer of interactive entertainment software, announced that its third indiePub Independent Game Developer Competition will end on August 31.

IndiePub Game's online community has begun to cast votes for their favorite entries. The game that receives the most votes will win the Community Favorite award and receive a $5,000 cash prize. Developers from countries all over the world, including Russia, Australia, South Africa, Brazil, Korea and Iran, have submitted over 150 unique and fun titles for voters to choose from.

In addition to Community Favorite, other awards include Best Visuals, Best Audio, Best Design and Technical Excellence. As voting continues, a panel of game industry experts will be reviewing all submissions to determine the grand prize winner who will receive $100,000 and a multi-platform publishing deal with Zoo Games.

Zoo Games will also consider publishing contracts for any of the game submissions. “We're thrilled to be sponsoring a competition that truly recognizes the independent development community,” says Mark Seremet, CEO of Zoo. “We are impressed with the level of creativity and innovation that we have seen with these submissions. We face the difficult task of determining a grand prize winner, but are up for the challenge.”

The period for casting votes will end on August 31 and votes will be tallied on September 1. The Community Favorite award winner will be announced shortly thereafter. To cast your vote, visit www.indiepubgames.com.

About indiePub Games

IndiePub Games is an online community for independent game developers, casual gamers and game enthusiasts. IndiePub offers a platform for independent game developers to actively collaborate with others on their game concepts. Developers that submit games have the potential to see their titles published on Nintendo Wii(TM) and DS(TM), Sony Playstation(R) and Xbox(R). IndiePub is also a destination for casual gamers to play and participate in the game creation process. IndiePub Games is sponsored by Zoo Publishing, Inc., a wholly-owned subsidiary of Zoo Games, Inc., which is a wholly owned subsidiary of Zoo Entertainment, Inc.

About Zoo Entertainment

Zoo Entertainment is a developer, publisher and distributor of interactive entertainment software targeted to family-oriented mass-market consumers. With a strong network of leading national mass market retailers, its casual and value-focused titles span categories including sports, family, racing, game-show, strategy and action-adventure, among others.

Zoo's software is developed for all major consoles, handheld gaming devices, PCs, and mobile and smart-phone devices as well as the emerging "connected services." Rather than depending on a relatively limited number of “blockbuster” titles, Zoo publishes a broad stream of titles at compelling values. Zoo has a library of approximately 100 games, and targets publishing approximately 50 new games in 2010.

Zoo also operates indiePub Games – www.indiepubgames.com – its website for independent game developers to collaborate with the gaming community and compete for prizes and publishing contracts. indiePub Games also serves as a destination site for gaming enthusiasts to play free games and to take an active role in helping independent developers create innovative entertainment software.

For more information, please visit www.zoogamesinc.com.

Forward-Looking Statements

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 about Zoo Entertainment, Inc. Forward-looking statements are statements that are not historical facts. Such forward-looking statements, based upon the current beliefs and expectations of Zoo Entertainment, Inc.'s management, are subject to risks and uncertainties, which could cause actual results to differ from the forward-looking statements. The following factors, among others, could cause actual results to differ from those set forth in the forward-looking statements: general economic conditions; geopolitical events and regulatory changes; requirements or changes adversely affecting the businesses in which Zoo Entertainment is engaged; demand for the products and services that Zoo Entertainment provides, as well as other relevant risks detailed in Zoo Entertainment, Inc.'s filings with the Securities and Exchange Commission. The information set forth herein should be read in light of such risks. Zoo Entertainment, Inc. assumes no obligation to update the information contained in this press release.

Zoo Entertainment, Inc.Mary Kish, (513) This e-mail address is being protected from spambots. You need JavaScript enabled to view it.


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