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StubHub and Paciolan Ink Multiyear Secondary Market Ticket Agreement
Published on Monday, 30 August 2010 09:10 Written by TradersHuddle Staff
SAN FRANCISCO & IRVINE, Calif.-( Business Wire )-StubHub, the world’s largest ticket marketplace, today announced that it has reached a multiyear agreement with Paciolan, the leading provider of ticketing, marketing and fundraising software in college athletics, to enable integration of the company’s powerful technology and service capabilities into the StubHub platform.
Electronic integration with Paciolan clients that opt-in to the partnership provides fans the ultimate in convenience and service. The product integration enables tickets to be purchased and then emailed instantly using the school’s print-at-home delivery , which, combined with StubHub’s automated fulfillment technology, allows for a streamlined listing and purchase process that saves buyers and sellers time.
Florida State University and Purdue University, two of StubHub’s 17 existing NCAA secondary ticketing category partners, and two of Paciolan’s existing 98 college athletics partners, will be the first programs to leverage the StubHub and Paciolan combined offering for the upcoming NCAA college football season. Additional schools will be coming on board in time for basketball season. The partnership strengthens Paciolan’s current ticket resale platform by offering a new option for teams to choose an ‘open market’ resale model with StubHub providing access to millions of consumers.
”We are thrilled to partner with StubHub to offer an innovative ticket resale option to college athletics organizations and their season ticket holders,” said Dave Butler, chief executive officer of Paciolan. “The StubHub integration also offers athletics programs greater reach to attract new buyers to purchase premium tickets, fill empty seats and increase game-day revenues.”
“StubHub is excited to team with Paciolan to provide an integrated ticketing solution to college sports fans,” said Chris Tsakalakis, President of StubHub. “Working with Paciolan, we will provide even higher levels of customer satisfaction to our buyers and sellers because now it will be even easier and quicker for them to buy and sell on StubHub.”
With the new integration, teams that opt-in will offer both season ticket and individual game ticket holders the opportunity to list on StubHub and have their tickets instantly sent to buyers. Season ticket holders have the added luxury of not having to enter barcodes, they simply choose the events they would like to sell and click “sell”. They are then re-directed to the season ticket landing page on StubHub and all of their seat information is automatically passed to the site. If and when their tickets sell, the order will be confirmed, the old barcodes cancelled, new barcodes generated, and brand new tickets will be emailed to the buyer within minutes, all without the seller needing to do anything.
About StubHub
StubHub is the world's largest ticket marketplace, enabling fans to buy and sell tickets to tens of thousands of sports, concert, theater and other live entertainment events. StubHub reinvented the ticket resale market in 2000 and continues to lead it through innovation. The company's unique online marketplace, dedicated solely to tickets, provides all fans the choice to buy or sell their tickets in a safe, convenient and highly reliable environment. All transactions are processed and delivered by StubHub and backed by the company's FanProtect Guarantee(TM). Company partners include the New York Yankees, Washington Redskins and the University of Southern California along with nearly 60 teams in the NFL, MLB, NBA, NHL and NCAA, complemented with companies such as ESPN and AOL.
StubHub is an eBay company (NASDAQ:EBAY). For more information on StubHub, visit www.stubhub.com.
About Paciolan
Founded in 1980, Paciolan is the leader in venue enablement, powering ticketing, fundraising and marketing technology solutions for leading organizations across North America. Collectively, Paciolan powers over 500 live entertainment organizations who sell over 100 million tickets annually. Primary markets include college athletics, professional sports, performing arts, arenas and museums. Paciolan is a wholly owned subsidiary of Comcast-Spectacor.
Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6411204&lang=en
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