Breakthru Communications Wins Belden Industrial Solutions Division Account

Published on Tuesday, 10 January 2012 11:34 Written by TradersHuddle Staff

PALO ALTO, Calif., Jan. 10, 2012  /PRNewswire/ -- Breakthru Communications, a full-service technology marketing and public relations agency, announces the addition of Belden Inc. (NYSE: BDC), the global leader in signal transmission solutions for mission critical applications, to its client portfolio.  Breakthru will provide a comprehensive program of public relations and marketing services to support Belden's Industrial Solutions Division, with headquarters in Indianapolis, Ind.  

Belden selected Breakthru after an extensive agency review process. In this new engagement, Breakthru will support Belden's brands, Belden , Hirschmann and Lumberg which provide cable, networking and connectivity products and GarrettCom, a Belden company that provides industrial networking products for specialty and stressed applications.

"Uninterrupted excellence from the edges of industrial operations to the corporate IT center is today's objective in industrial automation," said Mike Miclot, vice president of marketing for Belden's Industrial Solutions Division. "Belden is ahead of the curve in helping customers fulfill this requirement with our wide range of advanced communications solutions. To help us convey this message, we needed an agency with marketing savvy, experience in the industrial markets we serve and in-depth understanding of the core technologies at the heart of our solutions. We selected Breakthru because the firm offered an experienced team with strength in all of these areas."

St. Louis-based Belden Inc. designs, manufactures, and markets cable, connectivity, and networking products in markets including industrial automation, enterprise, transportation, broadcast, and consumer electronics. The industrial solutions division offers end-to-end communications solutions for industrial markets including industrial automation, , sound and security, transportation, power utilities, alternative energy and other industries. Belden was founded in 1902 and today is a leader with some of the strongest brands in the signal transmission industry.

"We knew and respected Belden through our long-standing relationship with GarrettCom, Inc., a Fremont, Calif., based company that was bought by Belden in 2010," said Barbara Kline, Breakthru president. "Belden has an outstanding reputation in its markets and is expanding its presence to include the full range of products necessary to manage and protect signals as they move from the factory floor to the corporate IT center.  We are excited to work with them in bringing the complete Belden solutions story to target audiences throughout the Americas." The billings for the account are undisclosed.

About Breakthru Communications

Breakthru Communications, founded in 1989, is a high tech marketing and public relations agency that has been helping tech companies gain the recognition they need to become outstanding in their market.  The agency has offices in Silicon Valley and in Corrales, New Mexico, in the Greater Albuquerque area. More information is available at www.breakthrucom.com.

For more information:

Barbara Kline, Breakthru Communications

This e-mail address is being protected from spambots. You need JavaScript enabled to view it. 505-899-8578

SOURCE Breakthru Communications