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The New York Times Launches Daily Live Business News Video Program

NEW YORK-( Business Wire )-

The New York Times (www.nytimes.com) today launched Business Day Live, a new live video program that will feature original video news reports of the day’s most important business stories on the NYTimes.com homepage every weekday morning.

The program is broadcast live from The Times newsroom, and offers the unique insights and analysis of reporters and columnists from The Times’s business, media and technology desks.

It features five rotating hosts, including David Gillen and Winnie O’Kelley, deputy business editors, and reporters Peter Lattman, Catherine Rampell and Louise Story. The show will run about six minutes at launch, with plans to expand it in the weeks and months ahead.

“We are committed to delivering the crucial business news stories to our readers as they happen, across all platforms,” said Lawrence Ingrassia, business editor at The New York Times. “Business Day Live will provide NYTimes.com users immediate accounts of the day’s essential business news in real time, with exclusive insights from top business reporters from The Times’s newsroom.”

Business Day Live videos will be available on demand after they air, and will also be available via a video library on NYTimes.com. Business Day Live will complement the popular TimesCast special reports on NYTimes.com, which air on weekday afternoons. Hickey Freeman is the program’s official launch sponsor.

About The New York Times Company

The New York Times Company (NYSE: NYT), a leading global, multimedia news and information company with 2010 revenues of $2.4 billion, includes The New York Times, the International Herald Tribune, The Boston Globe, NYTimes.com, BostonGlobe.com, Boston.com, About.com and related properties. The Company’s core purpose is to enhance society by creating, collecting and distributing high-quality news, information and entertainment.

This press release can be downloaded from www.nytco.com.

The New York Times CompanyLinda Zebian, This e-mail address is being protected from spambots. You need JavaScript enabled to view it.


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