Colgate-Palmolive - Traders Waiting for Entry

Published on Monday, 06 February 2012 09:46 Written by TradersHuddle Staff

New York, February 6th (TradersHuddle.com) - Shares of Colgate-Palmolive Company (NYSE:CL) closed the trading day higher by $0.65 or 0.72% from its previous close. Colgate-Palmolive's shares price action formed what is considered to be a doji close, where the open and close prices are very close to each other, mainly signaling an indecision between buyers and sellers.

Colgate-Palmolive Company (NYSE:CL) is a consumer products company that markets its products worldwide. The company offers oral care products including toothpaste, toothbrushes, and mouth rinses; personal care products, such as liquid hand soap, shower gels, bar soaps, deodorants, antiperspirants, shampoos, and conditioners; and home care products like laundry detergents, dishwashing liquids and detergents. The company sell its products under Colgate Total, Colgate, Palmolive, Irish Spring, Speed Stick, Caprice, Ajax, Suavitel, and other brand names.

Colgate-Palmolive's current stock range is defined by a trough, which marks calculated support at $87.85 and by a peak that marked the resistance point at $92.14. These levels are closely watched by traders managing their positions.

Traders wanting to establish a position in Colgate-Palmolive or traders that are already holding the stock can use the doji close to their advantage, since the pattern present a short term pause in the stock's price action. This pause results in an entry point for traders depending of which way the stock resolves this short term indecision.

Doji are important candlesticks that provide information on their own and as components in a number of important patterns. Doji form when a security's open and close are virtually equal. The length of the upper and lower shadows can vary and the resulting candlestick looks like a cross, inverted cross or plus sign. Alone, doji are neutral patterns.

Any bullish or bearish bias is based on preceding price action and future confirmation. In the case of Colgate-Palmolive, given that the stock finished the session higher, bulls should monitor their positions for confirmation that stock will continue higher by taking today's intraday high. Below a Doji illustration: