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Australia’s Coates Hire Selects PROS Software to Better Serve Customers

HOUSTON & SYDNEY-( Business Wire )-

PROS® (NYSE: PRO) today announced Australia’s largest, general-equipment rental company has selected the company to implement a new system that identifies buying patterns and behaviors to better serve its customers. Coates Hire, headquartered in Sydney, serves customers from more than 200 branches and satellite locations across Australia. The transaction was closed in the third quarter of 2011.

Coates Hire supplies equipment to a wide variety of markets, including engineering and building construction, mining, manufacturing, government and events. It also operates its own maintenance and transport capabilities across Australia.

"Coates Hire has a very diverse range of equipment and customers servicing many different markets. The PROS system will assist us with managing this complexity and reacting more dynamically to our customer’s needs,” said Coates Hire Chief Financial Officer James Welch. “After thorough evaluation, we selected PROS because of its people, product capabilities and implementation track record. PROS has demonstrated a clear understanding of our business, through a partnership approach with our teams during the vendor evaluation process.”

“With the dynamic nature of today’s business environment, companies are looking to respond more quickly to customer requests, and with the confidence they’re delivering the right value every time,” said PROS Chief Sales Officer Chris Jones. “As part of our global expansion strategy, we are thrilled to begin this relationship with Coates Hires, and provide them with capabilities to support their business.”

To learn more about PROS, visit the website at http://www.prospricing.com.

About Coates Hire

Coates Hire is Australia's largest equipment hire company with over 125 years of experience in industry, supplying to a wide variety of markets including Engineering and Building Construction & Maintenance, Mining & Resources, Manufacturing, Government, and Events. With over 200 branches and satellite locations, its own maintenance and transport capability, Coates Hire is well positioned to satisfy the equipment hire needs of an ever increasing customer base. Our overseas operations include Coates Offshore in the UK providing specialized equipment to offshore oil and gas operations, and Coates Hire Indonesia supporting the mining and resource sector. To learn more, visit the Coates Hire website.

About PROS

PROS Holdings, Inc. (NYSE: PRO) is a leading provider of prescriptive pricing and revenue management software for companies in the manufacturing, distribution, services and travel industries. PROS gives customers far greater confidence and agility in their pricing strategies by providing data-driven insights into transaction profitability, forecasting demand, recommending optimal prices for each product and deal, and streamlining pricing processes with enhanced controls and compliance. With $468 billion in revenues under management, PROS has implemented more than 500 solutions in more than 50 countries. The PROS team comprises more than 500 professionals, including 100 with advanced degrees and 25 with Ph.D.s. To learn more, visit www.prospricing.com.

Forward-looking Statements

This press release contains forward-looking statements, including statements about the functionality and benefits of pricing software to organizations generally as well as the functionality and benefits of PROS’ software products. The forward-looking statements contained in this press release are based upon PROS' historical experience with pricing software and its current expectations of the benefits of pricing software for organizations that implement and utilize such software. Factors that could cause actual results to differ materially from those described herein include the addressability of an organization’s pricing and revenue management needs, the risks associated with PROS’ developing and enhancing products with the functionality necessary to deliver the stated results and the risks associated with the complex implementation and maintenance of pricing software such as PROS' software products. Additional information relating to the uncertainty affecting the PROS business is contained in PROS' filings with the Securities and Exchange Commission. These forward-looking statements represent PROS' expectations as of the date of this press release. Subsequent events may cause these expectations to change, and PROS disclaims any obligations to update or alter these forward-looking statements in the future, whether as a result of new information, future events or otherwise.

PROS Public RelationsYvonne Donaldson, This e-mail address is being protected from spambots. You need JavaScript enabled to view it.

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