Reis, Inc. Expands Marketing Channels Through Penton Media Partnership

Published on Tuesday, 22 May 2012 16:24 Written by TradersHuddle Staff

NEW YORK, May 22, 2012 (GLOBE NEWSWIRE) -- Reis, Inc. (Nasdaq:REIS), a leading provider of commercial real estate market information and analytical tools, and Penton, a leading, independent, business-to-business media company and publisher of National Real Estate Investor (NREI), today announced a strategic marketing alliance. Through this collaboration, NREI will promote Reis's product aimed at smaller enterprises and individual practitioners, ReisReports (www.reisreports.com), to its audience of more than 100,000 commercial real estate professionals. The companies will also participate in joint webinars focused on specific local markets.

"Together with Reis, we are in a perfect position to deliver timely and exclusive information to our community of over 100,000 investors, developers, brokers and financial executives and continue to lead the way as the most important commercial real estate content provider in the industry," says Jonathan A. Schein, practice leader for National Real Estate Investor."

"This partnership helps us extend our research to potential new customers," says Reis Vice President of Business Development, Aziz Akin. "Penton has cultivated a strong community of commercial real estate professionals and we are thrilled to partner with them. In addition, the webinars will allow us to showcase our coverage of commercial real estate in the 200 metropolitan areas that Reis monitors, engaging real estate professionals in their local markets."

The partnership with Reis enables NREI subscribers to gain access to data long considered the industry standard for commercial lenders and other financial institutions, now packaged and priced in a way to make it more accessible to other market segments. Current NREI subscribers can learn more at www.reisreports.com/NREI

ReisReports provides rent, sales and construction comparable reports for metropolitan areas across the United States. These reports cover multiple commercial property types, including apartment buildings, office buildings and retail shopping centers in up to 200 markets. The service also includes quarterly trend analyses, reporting on asking and effective rents, absorption and vacancy rates, and new construction across those metropolitan areas and their submarkets.

The Penton partnership follows a similar partnership with the Appraisal Institute, announced by Reis in March. "Broadening our reach to new communities of users was a key part of our 2012 strategy," says Akin. "Partnering with market leaders further promotes the Reis brand to a wider audience of professionals with interests in commercial real estate."

About Reis

Reis, founded in 1980, provides commercial real estate market information and analytical tools for its subscribers. Reis maintains a proprietary database containing detailed information on commercial properties in metropolitan markets and neighborhoods throughout the U.S. The database contains information on apartment, office, retail, warehouse/distribution and flex/research & development properties and is used by real estate investors, lenders and other professionals to make informed buying, selling and financing decisions. In addition, Reis data is used by debt and equity investors to assess, quantify and manage the risks of default and loss associated with individual mortgages, properties, portfolios and real estate backed securities. Reis currently provides its information services to many of the nation's leading lending institutions, equity investors, brokers and appraisers.

Reis, through its flagship institutional product, Reis SE, and through its small business product, ReisReports, provides online access to a proprietary database of commercial real estate information and analytical tools designed to facilitate debt and equity transactions as well as ongoing evaluations. Depending on the product, users have access to trend and forecast analysis at metropolitan and neighborhood levels throughout the U.S. and/or detailed building-specific information such as rents, vacancy rates, lease terms, property sales, new construction listings and property valuation estimates. Reis's products are designed to meet the demand for timely and accurate information to support the decision-making of property owners, developers, builders, banks and non-bank lenders, and equity investors. These real estate professionals require access to timely information on both the performance and pricing of assets, including detailed data on market transactions, supply, absorption, rents and sale prices. This information is critical to all aspects of valuing assets and financing their acquisition, development and construction.

For more information regarding Reis's products and services, visit www.reis.com and www.ReisReports.com.

The Reis, Inc. logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=7042

About Penton

As a leading, independent, business-to-business media company, Penton knows business and how to create and disseminate the vital content that moves markets. Penton is where professionals turn to gain the critical insight, expert analysis, and relevant connections needed to compete and succeed. The company is headquartered in New York City with approximately 1,100 employees across key locations throughout the world including New York; Cleveland; Chicago; Overland Park, Kansas; Boulder, Colorado; Fort Collins, Colorado; and Hong Kong. Penton is a privately held company owned by MidOcean Partners and U.S. Equity Partners II, an investment fund sponsored by Wasserstein & Co., LP, and its co-investors. For additional information on the company and its businesses, visit www.penton.com.

The Penton logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=12990

About National Real Estate Investor

National Real Estate Investor is the industry's leading digital and print source on commercial real estate trends and for readers representing a cross-section of disciplines – brokerage, construction, owner/development, finance/investment, property management, corporate real estate, and real estate services. For additional information, visit www.nreionline.com.

CONTACT: Aziz Akin
         Vice President, Business Development
         
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         Mark P. Cantaluppi
         Vice President, Chief Financial Officer
         
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         Reis, Inc.
         530 Fifth Avenue, Fifth Floor
         New York, NY 10036
         (212) 921-1122
         
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         www.reis.com
         www.ReisReports.com
         
         Jonathan A. Schein
         Practice Leader
         National Real Estate Investor
         249 West 17th Street
         New York, NY 10010
         (212) 204-4205
         
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         www.penton.com
         www.nreionline.com
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