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Baskin-Robbins Welcomes The Summer With Strawberry Lemonade Punch Sherbet, June's Flavor Of The Month
Published on Monday, 04 June 2012 10:25 Written by TradersHuddle Staff
Also Introduces New Tropical Banana Smoothie and Brings Back Seasonal Ice Cream Flavor Favorites to Kick Off the Summer Fun
CANTON, Mass., June 4, 2012 /PRNewswire/ -- Baskin-Robbins, the world's largest chain of ice cream specialty shops, is making a splash this summer with its new June Flavor of the Month, Strawberry Lemonade Punch Sherbet. A refreshing blend of strawberry and lemonade sherbets, the flavor is a great way to cool off after some fun in the summer sun. The new flavor complements other Baskin-Robbins summer staples that are returning to participating restaurants nationwide during the season, including Watermelon Chip, Blueberry Cheesecake and No Sugar Added Pineapple Coconut.
To view the multimedia assets associated with this release, please click http://www.prnewswire.com/news-releases/baskin-robbins-welcomes-the-summer-with-strawberry-lemonade-punch-sherbet-junes-flavor-of-the-month-156475265.html
Baskin-Robbins is also introducing its new Tropical Banana Smoothie, which is made with fresh banana and fat-free vanilla frozen yogurt, and offers the refreshing taste of guava, orange and passion fruit. It's the newest addition to Baskin-Robbins' wide range of frozen beverages, which includes blended smoothies, hard scoop ice cream milkshakes, and its popular Cappuccino Blast® and Iced Cappy Blast™ beverages. They all offer guests a delicious way to cool down during the warm summer months.
"With the weather warming up, it's the perfect time to cool off with ice cream or another one of Baskin-Robbins' delectable frozen treats," said Stan Frankenthaler, Baskin-Robbins Executive Chef and Vice President of Innovation at Dunkin' Brands. "Our new Strawberry Lemonade Punch Sherbet is a fun and fruity twist on our sherbet flavors. And to quench anyone's thirst, our new Tropical Banana Smoothie offers the taste of exotic fruits and is a refreshing way to welcome summer."
In participating Baskin-Robbins shops nationwide in June, Baskin-Robbins' new Strawberry Lemonade Sherbet Punch is available by the scoop in a cup or cone. A great base for summer drinks and recipes, the flavor is also available in fresh-packed pints and quarts, so ice cream lovers can bring the flavor home to enjoy with family and friends or to create their own specialty frozen beverages or desserts.* In addition, Baskin-Robbins is offering pre-packed quarts of its Strawberry Frozen Yogurt and No Sugar Added Pineapple Coconut ice cream at participating restaurants for a limited time only this June.
For more information about Baskin-Robbins' summer flavors and its new Flavor of the Month, visit www.BaskinRobbins.com or follow us on Facebook (www.facebook.com/BaskinRobbins) or on Twitter (www.twitter.com/BaskinRobbins).
*In California, Baskin-Robbins offers fresh-packed ice cream in two sizes: small (12 oz) and regular (1 lb., 8 oz).
About Baskin-Robbins
Named the top ice cream and frozen dessert franchise in the United States by Entrepreneur magazine's 31st annual Franchise 500® ranking, Baskin-Robbins is the world's largest chain of ice cream specialty shops. Baskin-Robbins creates and markets innovative, premium hard scoop ice cream and soft serve, custom ice cream cakes and a full range of beverages, providing quality and value to consumers at more than 6,700 retail shops in nearly 50 countries. Baskin-Robbins was founded in 1945 by two ice cream enthusiasts whose passion led to the creation of more than 1,000 ice cream flavors and a wide variety of delicious treats. For the full-year 2011, Baskin-Robbins' shops had global franchisee-reported sales of approximately $1.8 billion. Headquartered in Canton, Mass., Baskin-Robbins is part of the Dunkin' Brands Group, Inc. (Nasdaq: DNKN) family of companies. For further information, visit www.BaskinRobbins.com.
Contact:
Justin Drake
Dunkin' Brands
781-737-5200
This e-mail address is being protected from spambots. You need JavaScript enabled to view it.
SOURCE Baskin-Robbins
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